NASHVILLE, Tenn. (WTVF) — It’s the Christmas light show of the season you can see for miles and we’re learning how Jingle Beat is also putting more than 200 people to work.
At the Nashville Speedway, Eamotion is the group responsible for bringing a new brand of live entertainment to Nashville.
For the rest of December, the production company is hosting what CEO Erik Anderson calls a drive-thru Super Bowl halftime show.
“It’s one of the largest builds that any of these companies have ever done,” Anderson said.
Anderson is the man with the vision, but he says that vision goes nowhere without the help of the several dozen stage technicians on hand. It all started with the idea of finding a way to get live entertainment staff back to work. Many of whom had been a part of tours for Grammy-award winning artists like Beyonce and Billie Eilish.
“Most people don’t realize the depth of labor that it takes to do that,” Anderson said.
When those tours were canceled in March and April, stage designers like Ryan Hodge say they were taking odd jobs just to keep busy. A couple of months later and Ryan says he got the call he was hoping for.
Hodge described it as a blessing beyond words. Not only is he designing the elaborate audio/visual experience, but he and hundreds of others are back doing what they love.
Anderson says the beauty of being in Music City is much of the equipment and people who know how to use them, are already in town. No one had to be flown and the equipment used to put the show together had been collecting dust for months.
With Jingle Beat gaining in popularity, Anderson hopes to make this light show more common in 2021. When it’s safe to do so, his plan is for concerts, festivals, and everything in between to incorporate a similar experience.
“I think it’s a really exciting way to take the artists that create the shows from a visual perspective and allow them to work on a new style of the canvas,” Anderson said.
Jingle Beat will run from 4:30 to 9:30 weeknights and until 10:30 weekend nights. Click here, to learn more about Eamotion and for ticket details.
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